A new Coke – level 2

A new Coke

28-07-2025 07:00

Coca-Cola wants to sell a new Coke with cane sugar in the US this year. The company already sells this kind of Coke in Mexico and some stores in the US.

The CEO said it will be a good choice for people who want more natural drinks, but making it will also cost more. Last quarter, Coca-Cola made more money because it raised prices by 6%. Sales went down 1% because some people bought less. In the US and Mexico, some people also stopped buying after a video said Coca-Cola hurt Latino workers. But that video was not true.

Coca-Cola Zero Sugar sold 14% more, but most of the money came from higher prices. The company still hopes for a good year.

Difficult words: cane sugar (sugar which comes from a tropical plant called sugar cane), choice (what you choose), natural (without chemical substances).

You can watch the original video in the Level 3 section.

How did raising prices by 6% affect Coca-Cola’s revenue and sales last quarter?

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