Ad About Racism – level 3
In the US, following nationwide protests against police brutality, the company Nike is encouraging people to speak up about racism and not remain silent.
Nike posted the all-text ad on Friday, and it twists the brand´s famous slogan ´Just Do It´ by urging people to ´For Once, Don´t Do It.´
In the past, Nike was criticized for supporting anti-racism causes. For example, the company supported the former NFL star, Colin Kaepernick, who famously knelt during the national anthem instead of standing, as a form of a protest against police brutality in the US.
Another sneaker brand, Adidas, responded to Nike´s ad in solidarity of the message. It said that only together people can make a change and move forward.
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