People Go Nuts for Nutella – level 3
The supermarket chain called Intermarche dropped the price of Nutella by 70%; a 950-gramme jar’s price dropped from 4.50 Euros to 1.41 Euros.
Nutella is a popular chocolate spread and the price drop made some people nuts in France. There were brawls in the supermarkets and police had to come to some stores to stop the fighting.
The producer of Nutella, Ferrero, said that the decision to drop the price was unilaterally decided by Intermarche.
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