Young people buy clothes online – level 3
Depop is a shopping app made for and by Gen Z, and it is taking the sustainable shopping world by storm, boasting more than 30 million users across 150 countries.
Depop is an online hub where people buy and sell used clothing, vintage shoes, and accessories, and the hub is disrupting the global retail industry.
Depop is powered by young influencers like 20-year-old Moira Campos who is one of Depop’s top sellers. She has about 40,000 followers, and selling clothes online has become a full-time job for her. She works with her brother to find, shoot, and sell dozens of items on the app every week.
According to analysts, Depop could be a real threat to traditional retailers because the younger generation and influencers like to create one-of-a-kind outfits at a great price. However, there are questions about ethics, too. Some young sellers buy clothing in bulk, and then they sell them on the online store for twice the price. As more teens turn to the app, some people fear that sustainability might lose out to profitability.
Difficult words: hub (the most important place where a particular activity takes place), vintage (clothing, jewelry or other things that aren’t new but still valued because of the quality or good condition), ethics (when people think something is good or bad), bulk (many items of the same thing).
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